Hosted at Gothenburg University, this lecture brings together research, case studies, and practical tools to examine the psychology of focus. Alex will cover the neuroscience behind attention, why modern life makes it so difficult to concentrate, and what strategies actually work to reclaim mental energy.

The lecture is aimed at students, professionals, and anyone seeking to understand the mechanics of human attention.

Attendees will gain both theoretical knowledge and actionable steps to apply in academic, professional, or personal contexts.